Chinese translation services

How to expand successfully into China with Chinese translation services

The good news for your business is that China continues to be an international powerhouse, offering exciting growth opportunities for companies looking to grow globally. China now has the world’s second-largest economy, while boasting the number 1 world ranking in purchasing power ($23 billion). The possibilities for your company within the Chinese market are amazing to say the least.

The bad news for your business is that China offers one of—if not the—most difficult language to translate, presenting significant challenges to communicate to your Chinese customers in their native language.  This is why it is so imperative to work with an expert in Chinese markets–who employs in-country linguists.

Chinese translation complexities

Chinese has between seven and 14 linguistic subgroups (depending on the classification system used). It also has two written forms: Traditional Chinese and Simplified Chinese. Knowing the difference between the two is crucial for creating accurately targeted Chinese translations. (Hint: Simplified Chinese is obviously “simplified”–utilizing fewer strokes and characters than Traditional Chinese–but professional translation requires years of expertise. Otherwise, your business will look unprofessional and inexperienced. Not good.

It is imperative for your company to expand into China with high quality translations. As the saying goes, you never get a second chance to make a first impression.

Leveraging AI-enabled Chinese translation services

Translation technology is rapidly changing, and it’s never been more important to partner with a translation agency that combines AI technology with human expertise.

Our AI-enabled approach guarantees cost-effective and high-quality Chinese translations, which experienced linguists then refine for precision and cultural accuracy. We understand the importance of meeting deadlines without sacrificing quality, and our proven process ensures you can achieve both.

Translation Quality Assurance

Our quality assurance processes for Chinese translation are tailored for linguistic precision and cultural relevance. During our post-translation reviews, we utilize the expertise of native speakers and experts to eliminate misunderstandings and cultural insensitivities. Investing in close attention to detail is the key to building trust with Chinese-speaking audiences.

Professional Chinese translation services

Acclaro’s professional Chinese translation services—from document translation services to website to subtitling videos—can help you impress your new Chinese customers, no matter what part of China you want to target. We understand the nuances of Chinese and offer proven, successful Chinese translation services.

We work with experienced, in-country translators who not only know how to handle the differences between Simplified and Traditional Chinese, but also regional language variations and usages that can impact your Chinese translations.

Services offered

Marketing content translation

Your company has a professional reputation to uphold, and its first impression upon new prospects can’t be overlooked. You know your brand, and Acclaro knows the local translation pitfalls and success points. Together, we can make a connection with consumers that lasts.

Marketing in China requires proficiency in the written word of course, (both Simplified and Traditional Chinese), as well as aesthetics. Acclaro can help you with all of your marketing translation needs, including collateral, email content, and search engine marketing campaigns.

With expert guidance from Acclaro, you’ll have an experienced, proven partner for success.

Software & app localization

China is booming. It offers great opportunities for growing businesses but also requires trepidation to navigate such a fast-developing market.

Guidance from a proven translation partner with a custom team that can lead you is imperative to navigate the Chinese landscape, especially when launching software and applications.

Culturally appropriate translations will help you connect with your market and seamlessly update your software and apps when launching new versions. These software and app updates are often timely executions that require a translation partner who can help you with professionalism, efficiency, and expediency. Acclaro has the right tools and the right team to help you succeed.

Website translation

A website is often the first contact point between your company and its potential customers. Selling products and services in China with accurate, culturally relevant Chinese translations is vitally important to your success.

These potential customers are not only located in China, either. There are many native Chinese living right here in the United States. They search for products and solutions on the web in Chinese, and they read manuals, training materials, and other documents in their native language.

Our Chinese translations can help you connect with native Chinese, so the first impression your Chinese audience has of your company—your website—is a great one.

Document translation

Your company deserves the best chance for success in China, and Acclaro has worked with many companies, including global Fortune 500 brands, to translate their documents for the Chinese market. Our translations work because we understand the cultural context and have decades of experience.

English to Traditional Chinese, for example, is not a word-for-word translation. Traditional Chinese has no letter case, tense, or plural forms. High-quality Chinese translations require a professional well-versed in both Traditional and Simplified Chinese. You simply can’t afford to leave your technical manuals, contracts, or onboarding documents in the hands of an inexperienced translation service.

Multimedia translation

Video and elearning translation are often a forgotten requirement until it’s time to go to market. However, your company has invested thousands of dollars (possibly hundreds of thousands) into these assets and they require the same amount of attention to detail as your other communications.

With the right multimedia translation team, your assets can continue to tell powerful stories, even to a brand-new audience across the globe. Acclaro offers skilled linguists, graphics and audio experts, voice talent, and e-learning professionals who are well-versed in the Chinese linguistic subgroups, as well as both written Chinese options.

Testing services

Acclaro’s Chinese localization testing services ensure your software, websites, and applications are flawlessly adapted for the Chinese market. Our expert testers focus on and verify user interface elements, including text alignment, font rendering, and input methods, to provide a seamless user experience across various devices and platforms.

Our services go beyond basic checks to include cultural and regulatory adaptations. We ensure your content respects local customs and complies with Chinese laws and regulations. Our testers refine localized elements to genuinely reflect your organization, engage your target audience, and uphold brand integrity.

Leading brands rely on Acclaro

Electronic Arts
Warner Brothers
1st Dibs

Expertise in your industry vertical

SaaS (Software as a Service)

When translating for the SaaS industry, our experts tailor software interfaces and technical content to the Chinese market’s linguistic and cultural nuances. We excel in enhancing the user experience, enabling software companies to broaden their customer base and maximize revenue potential in China and beyond.


Our localization specialists empower financial firms to operate globally. Given the diverse financial regulations across markets, accurate translations of legal documents, regulatory materials, and localized user interfaces (UIs) are vital for compliance and building brand trust in China.


Our AI-driven translation solutions assist ecommerce businesses in boosting conversions and online revenue. Beyond customizing the user interface for the Chinese-speaking market, we help e-commerce companies localize product descriptions, promotional campaigns, and website content to improve SEO performance across global markets.

Travel & Hospitality

Our in-country localization experts grasp the subtleties of localization for travel and hospitality businesses. Companies in this sector rely on our translation services to create an optimal online experience, earn the trust of guests, and drive global growth in the Chinese market.

Media & Entertainment

Media and entertainment companies rely on our services to attract new audiences. We understand the intricacies of the Chinese language and culture, helping you captivate a whole new audience in China.


Non-profit organizations need translation services that convey the essence of their missions and initiatives, enabling them to connect with local Chinese-speaking communities and beyond, garnering the support necessary to thrive.

Our extensive experience and proven success in Chinese translation services are your key to grow into new markets. Contact us today to discover how our team can help you expand or launch in Chinese-speaking regions.

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