A day in the life of a VP of product

By Ira Frimere
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Hi, I’m Ira Frimere, vice president of product at Acclaro. I live in Connecticut with my wife and two boys who are 9 and 7 years old. I’ve worked at Acclaro since 2016, and here’s a typical workday for me during the pandemic.

7:00 a.m.

I wake up, check the news and hope to read about positive trends in hospitalizations, vaccine developments, etc. It isn’t always good news, but I remain optimistic that things will get better. I then check work email and Zoom team chats with a close eye looking for any significant production issues that need my attention.

8:00 a.m.

I eat breakfast and wake up anyone who may still be sleeping in my house. Sometimes, I do this kindly with gentle nudging, and other times it’s done with loud screams of, “Time to wake up!!!” It kind of just depends on my mood, which unfortunately is too often determined by the news I read earlier in the morning, the weather for the day (rainy and cold days are the worst) or if the Mets or the Jets lost the night before (which is pretty much always).

9:00 a.m. to 12:00 p.m.

I go downstairs and start working. I have a self-managed daily to-do list that I work from, where I prioritize the day’s must-dos over the nice-to-haves. This includes tasks such as defining release milestones, bug triaging and providing feedback on new solution designs from our UX team. On this same to-do list, I often include personal life tasks that must get done during the day, such as paying bills, car care and food shopping.

Organization is key for me to be successful. But what I’ve always known, and what has been even more pronounced during the pandemic, is how personal success without team success is nearly impossible. Therefore, each day I do my best to check in with my team and see if there’s anything I can do to clarify requirements, clear hurdles or help them in any way.

12:00 p.m. to 1:00 p.m.

Lunch and recess with the family begins, which is one of the few nice benefits of remote schooling. For recess, we typically go for walks or bike rides around the neighborhood and have a baseball, football or frisbee catch.

1:00 p.m. to 6:00 p.m.

I keep moving through my to-do list, which often includes solution designing for new translation applications, go-to-market planning for new major features we’ve developed and evaluating trends in the localization technology space.

6:00 p.m.

With the day’s work behind me, I focus on exercise — outdoors preferably, when the weather or season cooperates. Otherwise, it’s indoor martial arts, boxing or yoga to de-stress from the day.

7:00 p.m.

Now, it’s time for dinner, watching some family TV and getting the kids ready for bed.

9:00 p.m.

I catch up on the day with my wife, thank her for everything she does to keep our family together during these difficult times, and try not to eat more than one bowl of ice cream.

Every day, I think about when the pandemic will end so we can get back to a more normal life. But I also do my best to ensure it doesn’t keep me from working hard, helping my colleagues, and ensuring I laugh, have fun and try to make great, lasting memories with my family.


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