On-Demand Webinar: Positioning Localization as a Growth Driver

On-Demand Webinar
Learn How Position Localization as a Global Growth Driver
Many localization teams are stuck tracking word counts, turnaround times, and cost per word. While efficiency matters, it’s no longer enough. Watch this on-demand recording to learn how leaders today expect localization to contribute to broader business goals like revenue, user engagement, brand loyalty, and more.
In this session, we unpack:
- Why traditional KPIs may be holding localization back: Learn how focusing only on speed, cost, and volume can limit your impact, and what to measure instead to align with business value.
- How to connect localization to revenue, retention, and growth: Discover practical ways to map your localization work to company-wide priorities, so you can show impact beyond operations.
- Dashboards and frameworks that resonate with leadership: See what effective teams are tracking to communicate value, influence cross-functional decisions, and guide investment in global readiness.
- Strategies to elevate localization as a growth driver: Get inspired by real-world examples where localization shifted from a support function to a strategic partner in customer experience and expansion.
Who should watch the webinar?
Localization managers
Global business leaders
Content & HR leaders
Meet your speakers ∙ Meet your speakers ∙ Meet your speakers

Paula Hunter - Senior Technical Program Manager, Remitly

Joaquin Muñoz - Localization Manager, Life360

Brittany Wolfe - Director of Brand and Growth, Lokalise

Brendan Kenney - VP of Partnerships, Acclaro
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