On-Demand Webinar: Positioning Localization as a Growth Driver

Acclaro and Phrase partnership
On-Demand Webinar

Learn How Position Localization as a Global Growth Driver

Many localization teams are stuck tracking word counts, turnaround times, and cost per word. While efficiency matters, it’s no longer enough. Watch this on-demand recording to learn how leaders today expect localization to contribute to broader business goals like revenue, user engagement, brand loyalty, and more.

In this session, we unpack:

  • Why traditional KPIs may be holding localization back: Learn how focusing only on speed, cost, and volume can limit your impact, and what to measure instead to align with business value.
  • How to connect localization to revenue, retention, and growth: Discover practical ways to map your localization work to company-wide priorities, so you can show impact beyond operations.
  • Dashboards and frameworks that resonate with leadership: See what effective teams are tracking to communicate value, influence cross-functional decisions, and guide investment in global readiness.
  • Strategies to elevate localization as a growth driver: Get inspired by real-world examples where localization shifted from a support function to a strategic partner in customer experience and expansion. 

Who should watch the webinar?

Localization managers

Global business leaders

Content & HR leaders

Meet your speakers ∙ Meet your speakers ∙ Meet your speakers

Paula Hunter - Senior Technical Program Manager, Remitly
Joaquin Muñoz - Localization Manager, Life360
Brittany Wolfe - Director of Brand and Growth, Lokalise
Brendan Kenney - VP of Partnerships, Acclaro

Leading brands rely on Acclaro

Hootsuite
Globality
IBM
eDriving
Electronic Arts
Coinbase
Warner Brothers
Workforce
Meta
Braze
Wish
Bullhorn
1st Dibs
PandaDoc
Visa
Mathworks
Verint
Notion
Lyft

Power your strategic growth

Go beyond tactical localization with tailored, strategic solutions that resonate locally and drive growth globally.

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