Time to Decide: Is a Multilingual Site Right for You?
In our latest blog series, we’re highlighting the steps involved in launching and managing a multilingual website.
But does your business need a multilingual website? Do you know which content management system or URL structure to use? Do you have brand guidelines, and are they solid enough to transcend borders?
We’ve put Acclaro’s knowledge and expertise into our eBook, Insider’s Guide to Launching a Multilingual Website, to break down the ins and outs of this important decision. Seven steps will help you determine if it’s the right move and understand what it takes to build a site that’s well oiled, expertly translated and scalable.
Step 1? Ask yourself some important questions.
- Is your current site driving a lot of traffic from a specific region?
- Are you having trouble converting sales from overseas?
- Do you want to grow sales, amplify a new international sales funnel and thwart the competition?
If you’re nodding your head, a multilingual website is a must, and it’s time to get started. Acclaro can help you through every step of the process from language targeting to brand continuity to continuous, multilingual content updates.
Download the eBook today to discover more.