Translation Connector for Marketo

Acclaro Announces Launch of Translation Connector for Marketo Helping Marketers to Manage Multilingual Marketing Campaigns

Category: Acclaro News, Marketing Translation, Technology

Acclaro announced today an integration with Marketo, an Adobe company. The general release of Translation Connector for Marketo enables users to easily select Marketo assets for translation into over 140 languages and have the content automatically syndicated back into Marketo. A result of increased demand for professional translation services integrated with content creation and management tools, the Marketo integration makes marketing assets directly accessible from Acclaro’s translation management system.

Pre-launch feedback indicates that the connector will be an indispensable tool for launching and managing multilingual digital marketing campaigns globally. Dramatically reducing translation turnaround times for email, landing page, and snippet content, it allows digital marketers to meet deadlines with ease, and scale even the most complex multilingual marketing campaigns.

The Translation Connector for Marketo joins a growing list of Acclaro integrations for popular platforms—including content management systems like Adobe Experience Manager, WordPress, Drupal, Craft CMS, and Zendesk all aimed at making it easier and faster to manage and launch multilingual content.

Michael Kriz, founder & CEO, Acclaro, commented, “The Acclaro Translation Connector for Marketo aligns with our strategy to bring translation integration solutions to wherever companies are creating and managing content. We’re reducing the time and effort typically required to publish multilingual marketing assets. The result is an agile, integrated translation process, scaling global campaign management.”

“Every new partner we welcome to our ecosystem brings another layer of value and function to all of the marketers using Marketo,” said Shai Alfandary, global head of ISVs and LaunchPoint ecosystem, Adobe. “By leveraging Acclaro’s Translation Connector for Marketo, marketers are empowered to drive growth and prove impact globally.”

By streamlining the translation process, the Translation Connector for Marketo enables clients to scale their multilingual marketing campaigns quickly and engage local audiences effectively.

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About Acclaro

Acclaro is a translation service and platform that helps the world’s leading brands succeed across cultures. Through a fine-tuned process, top industry talent and leading technologies, we make a long-term investment in our clients’ global brands.

Working in over 100 languages and with offices around the globe, Acclaro helps clients open new markets and gain a competitive edge by expertly adapting their brands and products with fast, high-quality translations.

About Adobe Experience Cloud

Adobe offers the industry’s only end-to-end solution for content creation, marketing, advertising, analytics and commerce. Unlike legacy enterprise platforms with static, siloed customer profiles, Adobe Experience Cloud helps companies deliver consistent, continuous and compelling experiences in real-time across customer touchpoints and channels—all while accelerating business growth.