On-Demand Webinar:

Positioning Localization as a Growth Driver

Thursday, November 6, 2025

Many localization teams are stuck tracking word counts, turnaround times, and cost per word. While efficiency matters, it’s no longer enough.

Watch this on-demand recording to learn how leaders today expect localization to contribute to broader business goals like revenue, user engagement, brand loyalty, and more.

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In this session, we unpack:

  • Why traditional KPIs may be holding localization back: Learn how focusing only on speed, cost, and volume can limit your impact, and what to measure instead to align with business value.
  • How to connect localization to revenue, retention, and growth: Discover practical ways to map your localization work to company-wide priorities, so you can show impact beyond operations.
  • Dashboards and frameworks that resonate with leadership: See what effective teams are tracking to communicate value, influence cross-functional decisions, and guide investment in global readiness.
  • Strategies to elevate localization as a growth driver: Get inspired by real-world examples where localization shifted from a support function to a strategic partner in customer experience and expansion.

Who should watch this on-demand webinar

  • Localization managers
  • Global business leaders
  • Content & HR leaders

Meet your speakers

  • Paula Hunter - Senior Technical Program Manager, Remitly
  • Joaquin Muñoz - Localization Manager, Life360
  • Brittany Wolfe - Director of Brand and Growth, Lokalise
  • Brendan Kenney - VP of Partnerships, Acclaro

Our leadership of London

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